A. COURSE DESCRIPTION

This course is design to help you with everything you need to know about Facebook marketing strategies in order to make your business successfully online. If you struggle on how to promote your product or service on Facebook or you don’t know the correct way to start your business online with Facebook, this course is really for you. This course starts off with a very useful internet marketing guide that improves your knowledge in sales, promotions, advertisements, and Facebook. You then will be guided step by step on how to use Facebook ads the right way to boost your product to maximize your profits with a minimum expense. Some of you might have had experience the pains of over spending a lot of money, some spent hundreds or even some thousands of dollars with Facebook boosting, but you got a few reaches, a few numbers of shares, little engagement, and a small number of sales. So this course is really for those of you who have had that problem. This course will walk you through to choose a correct type of Facebook ads, a correct audience, correct amount of spending money, and of course a correct marketing strategies that can drives more customers and make more profits.

B. COURSE OBJECTIVES

Upon successful completion of this course, the students will be able to:

1. Describe the psychologies behind consumer’s buying
2. Prepare a strategic Internet marketing for each steps of consumer buying decision
3. Explain how to win in market competitive environment
4. Create a good Facebook page that represents their business
5. Drive more customers to like your Page organically
6. Use Facebook Ads Manager
7. Choose a correct format of Facebook ads for boosting a product
8. Boost for awareness, boost for leads, and boost for sales
9. Use remarketing technique to get more sales
10. Maximize your profits with a minimum cost with Facebook ads.

C. COURSE OUTLINE